Aprille Balsom
Web Designer & (sometimes) Developer
About Me
I was born and raised near the waves of Newfoundland and now live amidst the concrete of downtown Toronto.
I am a true lover of all things creative, especially web design. My childhood was filled with playdough, arts, crafts, and making plush toys out of old socks so naturally I was destined to work in a creative field.
When I was 13, I would use what I now know as HTML and CSS to customize my MySpace page (iykyk). Once I realized that I could use those skills in a career, there was no looking back. Over the years, my roles have ranged from visual merchandising to retail operations, social media manager, and most recently web design and development; a space where I truly feel at home.
When I am not doing design work, I can be found taking ballet classes, drawing doodles from my imagination, documenting my life in photos, DIY-ing something, and spending time in nature or other parts of the world.
My Skills
Brand
- Naming & Messaging
- Logo Design
- Brand Identity
- Brand Guidelines
- Tone & Voice
- Mood Board Curation
Web
- Accessibility
- Research
- Sitemap Development
- Wireframing & Mockups
- Web Development
- E-commerce
- RESTful APIs
- Search Engine Optimization
Design
- Typography
- Color Palette
- Digital & Print Collateral
- Social Graphics
- Illustration
- Pattern Design
- Responsive Web Design
- Landing Pages
See how I've applied these skills within some of my favourite projects.
My Tech Stack
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HTML5
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CSS3
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Sass
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Javascript
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Git & GitHub
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Firebase
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Adobe Creative Cloud
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Procreate
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Figma
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WordPress
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Shopify
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My Imagination
Let's Chat
Leave a message below or email me, aprillebalsom@gmail.com